PENGARUH CITRA MERK TERHADAP LOYALITAS MEREK PADA PERGURUAN TINGGI SWASTA. Jurnal Manajemen dan Bisnis, [S. l.], v. 5, n. 01, p. 98–108, 2023. DOI: 10.47080/jmb.v5i01.2492. Disponível em: https://ejournal.lppm-unbaja.ac.id/index.php/jmb/article/view/2492. Acesso em: 5 aug. 2025.